“One of the big benefits of, again, partnering with Monde Nissin was that it’s headquartered in the Philippines, so it’s already in ASEAN. The 650 million people that are already there – rising middle class – that was an attractive proposition for us. And what we’ve done is that, since the partnership with Monde Nissin began, we started selling Quorn and indeed some of our other business products from elsewhere in the group in the Philippines. ”
Mr. Thakrar was one of the speakers during the ASEAN@50 Business Forum on 11 October 2017. Please find more videos from the event here.
The oldest distillery in the Philippines presented their line of craft spirits at the Showcase Opportunity of the largest annual conference of the UK wine and spirits industry. Guests were treated to authentic flavors from the Philippines through cocktails featuring Manille Liqueur de Calamansi (Philippine lime),Manille Liqueur de Dalandan (Philippine orange),Paradise Mango Rum, highlighting the distinct flavors of the Philippine mango, the Amadeo Coffee Liqueur, made with four kinds of native coffee beans, and the Very Old Captain Rum sweetened by the finest molasses from the Philippines.
Destileria Limtuaco & Co. is an institution in the Philippines. Benny Aw, the company’s Senior Vice President, described it as a quality leader in the Philippine distilled spirits industry. “The company is also known for its innovation in products, processes and systems, and this has enabled the company to export its craft spirits and other brands throughout Asia and the US,” he said.
Brand Development Manager Aaron Aw added that Destileria Limtuaco has always wanted to expand to the UK because it is a good market for rums. “However, we didn’t have the opportunity until very recently, with the kind assistance of Commercial Counsellor Michelle Sanchez of the Philippine Trade and Investment Centre in the UK. She broached the idea of presenting our line of Philippine craft spirits to the UK market and the perfect event to do it was at the Wines and Spirits Trade Association 2017 Annual Conference where the key players in the UK distilled spirits industry would be,“ he added. Coming to showcase at the event, he said, “We took it as an opportunity to gauge the acceptability and appreciation of the UK market for our Philippine craft spirits.”
Two agencies of the Department of Trade and Industry (DTI) — the Board of Investments (BOI) and the Center of International Trade Expositions and Mission (CITEM) – support the vision of the Creative Economy Council of the Philippines (CECP) to put the country in the top five creative economies in Asia Pacific alongside South Korea, Japan, China, and India by 2030.
“A creative industry that generates jobs and new entrepreneurs is among the priorities of the Philippine government for the benefit of the economy,” Trade and Investments Promotion Group (TIPG) Undersecretary Nora K. Terrado said during the recent media conference held to formally present the upcoming CREATE Philippines.
The Department of Trade and Industry (DTI) led by its Undersecretary for Trade and Investments Promotion Group (TIPG) Nora K. Terrado, is all set to showcase the different sectors of the Philippine creative industry in a bid to advance Filipino creativity as one of the key drivers for economic growth.
“As a country, we want to take part in making creativity a key component for economic prosperity by intensively advocating and promoting its role in the future of the ASEAN economic community,” said Terrado, who also chairs this year’s ASEAN Committee on Business and Investments Promotion (CBIP) under the ASEAN National Organzing Council (NOC).